Brazilian entrepreneur Edson da Maia Stenheuser has been featured in
The Other Hundred, a unique project that aims to provide a counterpoint
to the mainstream media consensus about some of today’s most important
issues.
The 2014 edition focuses on entrepreneurs - looking not at conventional
success stories but instead showing just how entrepreneurial people can be
when it comes to taking control of their lives.
Here’s what the project said about Edson:
Edson da Maia Stenheuser, 24, usually known as Ed, runs a stationery
store-cum-internet bar in São João Batista, a rural district with a
population of some 7,000 people in the metropolitan area of Curitiba, the
capital of southern Brazil’s Paraná state.
Before Ed opened his business six years ago, whenever anyone wanted to
pay a utility bill, add value to their mobile phones or access the internet,
they had to travel 7 kilometres to the nearest urban centre. Today, his
store provides all these services.
Ed set up his business with the help of a US$600 micro-loan from Aliança
Empreendedora, a non-governmental organisation that supports micro-
entrepreneurs by providing information and funding. He says about 300
people access the internet through his computers on a regular basis. And
thanks to an antenna he has built on the top of his store, local households
can also listen to radio broadcasts.
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