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Saturday 28 November 2020

Youth testifies significance of advertising SMEs│WestMac Media

By Josephine Chomba Mubanga

So, I came across a post where someone was asking what home based business they can do which can make them earn K1000 per day.

I was shocked at the comments from people who said it can only be witchcraft. Others made jokes about it and found the question very ridiculous and impossible to make that sum of money. But it is very possible to make that sum of money and even more. 

On a very good day after putting in maximum efforts and investment in advertising, I manage to make K5000+ daily (as long as the adverts are still active). However, it depends on your risk appetite and your goals. I have lost so much money in the past just in trying to find ways of making more sales. I'd try to boost my business page and pay Facebook plenty money yet gets nothing in return. 

If you want to make more money, you need to not only invest in the product and services you offer but you need to invest heavily in advertising. If anything invest more in advertising than in ordering or buying your products for resale. If you master the art of marketing and advertising, you will never fail any type of business.

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