Aquaculture has grown rapidly in volume and complexity around the
world in the last several years. In Zambia a lot is been done on the development
of Aquaculture in the near future. There are many different reasons why an
Aquaculture business can fail. Aquaculture is a management-intensive business. It
is a high risk industry with mostly high profit margins. The need for intensive
and skilled management stems from the high level of capital invested in the
facilities, and the high levels of operating capital required operating a
competitive and profitable business. While aquaculture has a centuries-long
history as a source of food for households globally, the most dramatic change
in more recent years has been the development of aquaculture businesses into
complex industries.
These industries operate on national and international levels. Individual
companies of YOU and I must answer a series of questions that involve pricing,
output and market positioning. No company can survive in the modern world
unless it plans for the future. Business/Marketing planning is the technique
that enables a company to decide on the best use of its scarce resources to achieve
its corporate objectives.
The business plan is the passport to this future therefore; fellow Zambians
don’t hesitate to venture into this business.
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